Effective as of February 5, 2024

California residents: If you are a California resident, please read the “Notice to California Residents” section of this document in addition to this Privacy Policy for information about your personal information and privacy rights.

Users in Europe and other countries outside the US: If you are located in the European Economic Area (the “EEA”), the United Kingdom (the “UK”), or other country outside the US, please read the “Notice to Users in Europe and other countries outside the US” section of this document in addition to this Privacy Policy for information about your personal information and your privacy rights to the extent the laws of such jurisdiction are directly applicable to our processing of your personal information.

This Privacy Policy describes KEM Flow Measurement GmbH and our subsidiaries and other affiliates ("Company," "we", “us” or "our") may collect and process personal information that through our digital or online properties or services that link to this Privacy Policy (collectively, the “Service”)). Not all data collections or processing described herein may apply to you or your data. We may provide additional or supplemental privacy policies to individuals for specific products or services that we offer at the time we collect personal information.

The Company delivers flow measurement instrumentation. This Privacy Policy does not apply to information that we process on behalf of our business customers (such as businesses and other organizations) while providing our services to them.

Our websites, products and services are designed for enterprise customers and their representatives. We do not offer products or services directly to individuals for their personal, family or household purposes. Accordingly, we treat all personal information we collect as pertaining to individuals in their capacities as representatives of the relevant enterprise and not their individual capacities.

You can download a printable copy of this Privacy Policy.

Index

• Personal information we collect
• How we use your personal information
• How we share your personal information
• Your choices
• Other sites and services
• Security
• International data transfers
• Children
• Changes to this Privacy Policy
• How to contact us
• Notice to California residents
• Notice to Users in Europe and other countries outside the US

Personal information we collect

Information you provide to us. Personal information you may provide to us through the Service or otherwise includes:

• Contact data, such as your first and last name, salutation, email address, billing and mailing addresses, professional title and company name, and phone number.
• Communications data based on our exchanges with you, including when you contact us through the Service, communicate with us via chat features, social media, or otherwise.
• Marketing data, such as your preferences for receiving our marketing communications and details about your engagement with them.
• Other data not specifically listed here, which we will use as described in this Privacy Policy or as otherwise disclosed at the time of collection.

Third-party sources. We may combine personal information we receive from you with personal information we obtain from other sources, such as:

• Public sources, such as government agencies, public records, social media platforms, and other publicly available sources.
• Private sources, such as data providers, social media platforms and data licensors.
• Our affiliate partners, such as our affiliate network provider and publishers, influencers, and promoters who participate in our paid affiliate programs.
• Marketing partners, such as joint marketing partners and event co-sponsors.

Automatic data collection. We, our service providers, and our business partners may automatically log information about you, your computer or mobile device, and your interaction over time with the Service, our communications, and other online services, such as:

• Device data, such as your computer or mobile device’s operating system type and version, manufacturer and model, browser type, screen resolution, RAM and disk size, CPU usage, device type (e.g., phone, tablet), IP address, unique identifiers (including identifiers used for advertising purposes), language settings, mobile device carrier, radio/network information (e.g., Wi-Fi, LTE, 3G), and general location information such as city, state or geographic area.
• Online activity data, such as pages you viewed, how long you spent on a page, the website you visited before browsing to the Service, navigation paths between pages, information about your activity on a page, access times and duration of access, and whether you have opened our emails or clicked links within them.
• Communication interaction data such as your interactions with our email or other communications (e.g., whether you open and/or forward emails) – we may do this through use of pixel tags (which are also known as clear GIFs), which may be embedded invisibly in our emails.

Cookies. Some of our automatic data collection is facilitated by cookies and similar technologies. For more information, see our Cookie Policy. We will also store a record of your preferences in respect of the use of these technologies in connection with the Service.

How we use your personal information

We may use your personal information for the following purposes or as otherwise described at the time of collection:

Service delivery and operations. We may use your personal information to:

• provide, operate and improve the Service and our business;
• communicate with you about the Service, including by sending Service-related announcements, updates, security alerts, and support and administrative messages;
• administer and communicate with you about events or contests in which you participate;
• understand your needs and interests, and personalize your experience with the Service and our communications; and
• provide support for the Service, and respond to your requests, questions and feedback.

Research and development. We may use your personal information for research and development purposes, including to analyze and improve the Service and our business and to develop new products and services. As part of these activities, we may create aggregated, de-identified and/or anonymized data from personal information we collect. We make personal information into de-identified or anonymized data by removing information that makes the data personally identifiable to you. We may use this aggregated, de-identified or otherwise anonymized data and share it with third parties for our lawful business purposes, including to analyze and improve the Service and promote our business.

Marketing and advertising. We, our service providers and our third-party advertising partners may collect and use your personal information for marketing and advertising purposes:

• Direct marketing. We may send you Company-related or other direct marketing communications as permitted by law, including by email. You may opt-out of our marketing communications as described in the “Opt-out of marketing” section below.
• Interest-based advertising. Our third-party advertising partners may use cookies and similar technologies to collect information about your interaction (including the data described in the automatic data collection section above) with the Service, our communications and other online services over time, and use that information to serve online ads that they think will interest you. This is called interest-based advertising. We may also share information about our users with these companies to facilitate interest-based advertising to those or similar users on other online platforms.

Service improvement and analytics. We may use your personal information to analyze your usage of the Service, improve the Service, improve the rest of our business, help us understand user activity on the Service, including which pages are most and least visited and how visitors move around the Service, as well as user interactions with our emails, and to develop new products and services.

Compliance and protection. We may use your personal information to:

• comply with applicable laws, lawful requests, and legal process, such as to respond to subpoenas, investigations or requests from government authorities;
• protect our, your or others’ rights, privacy, safety or property (including by making and defending legal claims);
• audit our internal processes for compliance with legal and contractual requirements or our internal policies;

• enforce the terms and conditions that govern the Service; and
• prevent, identify, investigate and deter fraudulent, harmful, unauthorized, unethical or illegal activity, including cyberattacks and identity theft.

With your consent. In some cases, we may specifically ask for your consent to collect, use or share your personal information, such as when required by law.

How we share your personal information

We may disclose your personal information to the following parties and as otherwise described in this Privacy Policy, in other applicable notices, or at the time of collection.

Affiliates. Our corporate parent, subsidiaries, and affiliates for purposes and use consistent with this Privacy Policy.

Service providers. Third parties that provide services on our behalf or help us operate the Service or our business (such as hosting, information technology, customer support, online chat functionality providers, email delivery, marketing, consumer research and website analytics).

Professional advisors. Professional advisors, such as lawyers, auditors, bankers and insurers, where necessary in the course of the professional services that they render to us.

Authorities and others. Law enforcement, government authorities, and private parties, as we believe in good faith to be necessary or appropriate for the “Compliance and protection” purposes described above.

Business transferees. Acquirers and other relevant participants in business transactions (or negotiations of or due diligence for such transactions) involving a corporate divestiture, merger, consolidation, acquisition, reorganization, sale or other disposition of all or any portion of the business or assets of, or equity interests in, the Company or our affiliates (including, in connection with a bankruptcy or similar proceedings).

Your choices

In this section, we describe the rights and choices available to all users. Users located in Europe can find information about their additional rights in the “Notice to users in Europe and other countries outside the US” section of this document and users who are California residents can find information about their additional rights in the “Notice to California residents” section below.

Opt-out of communications. You may opt-out of marketing-related emails and other direct marketing communications by following the opt-out or unsubscribe instructions at the bottom of the email, or by contacting us (see below). Please note that if you choose to opt-out of marketing-related emails, you may continue to receive service-related and other non-marketing emails.

Cookies. For information about cookies employed by the Service and how to control them, see our Cookie Policy.

Blocking images/clear gifs: Most browsers and devices allow you to configure your device to prevent images from loading. To do this, follow the instructions in your particular browser or device settings.

Do Not Track. Some Internet browsers may be configured to send “Do Not Track” signals to the online services that you visit. We currently do not respond to “Do Not Track”. To find out more about “Do Not Track,” please visit http://www.allaboutdnt.com.

Declining to provide information. We need to collect personal information to provide certain services. If you do not provide the information we identify as required or mandatory, we may not be able to provide those services.

Other sites and services

The Service may contain links to third party websites, mobile applications, and other online services operated by third parties. In addition, our content may be integrated into web pages or other online services that are not associated with us. These links and integrations are not an endorsement of, or representation that we are affiliated with, any third party. We do not control websites, mobile applications or online services operated by third parties, and we are not responsible for their actions, nor are they subject to this Privacy Policy. We encourage you to read the privacy policies of the other websites, mobile applications and online services you use.

Security

We employ a number of technical, organizational and physical safeguards designed to protect the personal information we collect. However, security risk is inherent in all internet and information technologies, and we cannot guarantee the security of your personal information.

International data transfer

We are an international company and may use service providers that operate in other countries. Your personal information may be transferred to the United States or other locations where privacy laws may not be as protective as those in your state, province, or country.

Users located in Europe or other countries outside the US should read the important information provided below about transfer of personal information outside of Europe.

Children

The Service is not intended for use by anyone under 16 years of age. If you are a parent or guardian of a child from whom you believe we have collected personal information in a manner prohibited by law, please contact us (see below). If we learn that we have collected personal information through the Service from a child without the consent of the child’s parent or guardian as required by law, we will comply with applicable legal requirements to delete the information.

Changes to this Privacy Policy

We reserve the right to modify this Privacy Policy at any time. If we make material changes to this Privacy Policy, we will notify you by updating the date of this Privacy Policy and posting it on the Service or other appropriate means. Any modifications to this Privacy Policy will be effective upon our posting the modified version (or as otherwise indicated at the time of posting). In all cases, your use of the Service after the effective date of any modified Privacy Policy indicates your acknowledgment that the modified Privacy Policy applies to your interactions with the Service and our business.

This notice describes our collection, use and disclosure of personal information of California residents in our capacity as a “business” under the California Consumer Privacy Act (“CCPA”) and their rights with respect to their personal information. For purposes of this notice, “personal information” has the meaning given in the CCPA but does not include information exempted from the scope of the CCPA.

Your privacy rights. As a California resident, you have the following rights under the CCPA:

• Right to know. You can request information about the categories of personal information that we have collected; the categories of sources from which we collected personal information; the business or commercial purpose for collecting, sharing and/or selling personal information; the categories of any personal information that we sold or disclosed for a business purpose; and the categories of any third parties with whom personal information was sold, shared or disclosed for a business purpose.
• Right to access. You can request a copy of personal information that we have collected about you.
• Right to deletion. You can request that we delete personal information that we collected from you.
• Right to opt-out. If we “sell” or “share” your personal information as defined by the CCPA, you can opt-out of those disclosures.
• Right to correction. You can request that we correct inaccurate personal information that we have collected about you.
• Nondiscrimination. You are entitled to exercise the rights described above free from discrimination as prohibited by the CCPA.

How to exercise your rights. You may submit requests to exercise your right to information/know, access, appeal, correction, or deletion by using the “How to contact us” section above. The rights described above are not absolute, and, in certain cases, we may decline your request as permitted by law or where the laws in your state do not afford you these rights. We cannot process your request if you do not provide us with sufficient detail to allow us to understand and respond to it. You can ask to appeal any denial of a request in the same manner through which you may submit one.

Verification of identity; authorized agents. We may need to verify your identity to process your information/know, access, deletion, and correction requests, and we reserve the right to confirm your residency. To verify your identity, we may require authentication into your Service account if you have one, provide personal identifiers we can match against information we may have collected from you previously, confirm your request using the email or telephone account stated in the request, provide government identification, or provide a declaration under penalty of perjury, where permitted by law. Furthermore, your authorized agent may make a request on your behalf. We will process your agent’s requests to exercise your rights to know, access, correction or deletion upon our verification of the agent’s identity and our receipt of a copy of a valid power of attorney given to your authorized agent pursuant to applicable state law, proof that you have given the agent permission to submit the request or additional information.

Information practices. The following describes our practices currently and during the past 12 months:

• Sources and purposes. We collect all categories of personal information from the sources and use them for the business/commercial purposes described above in the Privacy Policy.
• Sharing and sales of personal information.
  • Sharing. Our potential use of the interest-based advertising services described above may constitute “sharing” of your personal information (including identifiers and internet/network information described in the CCPA) with our advertising partners from which you have the right to opt-out. If we engage in such practices, you can request to opt-out of this sharing of your personal information by clicking the Do Not Sell or Share My Personal Information link in the footer of this webpage. Your request to opt-out will apply only to the browser and the device from which you submit the request.
  • Sales. We do not otherwise “sell” personal information as defined by the CCPA. Although our Services are not intended for children under 16 years of age, we are required to inform you that we do not have actual knowledge that we have sold or shared the personal information of children under 16.
• Sensitive personal information. We do not use or disclose sensitive personal information for purposes that California residents have a right to limit under the CCPA.
• Deidentification. We do not to attempt to reidentify deidentified information derived from personal information, except for the purpose of testing whether our deidentification processes comply with applicable law.
• Retention. The criteria for deciding how long to retain personal information is generally based on whether such period is sufficient to fulfill the purposes for which we collected it as described in this notice, including complying with our legal obligations.
• Collection and disclosure. The chart below describes the personal information we collect by reference to the categories of personal information specified in the CCPA (Cal. Civ. Code §1798.140), and the categories of third parties to whom we disclose it. The terms in the chart refer to the categories of information and third parties described above in this Privacy Policy in more detail. Information you voluntarily provide to us, such as in free-form webforms, may contain other categories of personal information not described below. We may also disclose personal information to professional advisors, authorities and others, and business transferees as described above in the “How we share your personal information” section of this Privacy Policy.

If you are located in the European Economic Area, the United Kingdom, or another country outside the US, the following additional information applies to our processing of your personal data and describes the specific third-party services and technologies used on this website, together with their legal basis under the General Data Protection Regulation ("GDPR").

Cloudflare

We use the "Cloudflare" service. The provider is Cloudflare Inc., 101 Townsend St., San Francisco, CA 94107, USA (hereinafter referred to as "Cloudflare").

Cloudflare provides a globally distributed Content Delivery Network (CDN) with DNS. Technically, the transfer of information between your browser and our website is routed through Cloudflare's network. This enables Cloudflare to analyze the traffic between your browser and our website and to act as a filter between our servers and potentially malicious traffic from the Internet. In doing so, Cloudflare may also use cookies or other technologies to recognize Internet users; however, these are used solely for the purpose described here.

The use of Cloudflare is based on our legitimate interest in providing our website as securely and reliably as possible (Art. 6(1)(f) GDPR).

Data transfers to the USA are based on the European Commission's Standard Contractual Clauses. Further details and information on security and data protection at Cloudflare can be found here: Cloudflare Privacy Policy

The company is certified under the "EU-US Data Privacy Framework" (DPF). The DPF is an agreement between the European Union and the United States intended to ensure compliance with European data protection standards when processing data in the USA. Companies certified under the DPF undertake to comply with these data protection standards. Further information is available from the provider here: EU-US Data Privacy Framework participant information

Server Log Files

The provider of the website automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These include:

• Browser type and browser version
• Operating system used
• Referrer URL
• Hostname of the accessing computer
• Time of the server request
• IP address

These data are not combined with data from other sources.

The collection of this data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in ensuring the technically error-free presentation and optimization of its website, which requires the collection of server log files.

Contact Form

If you contact us via the contact form, the information you provide, including your contact details, will be stored by us for the purpose of processing your request and in case of any follow-up questions. We will not disclose this data without your consent.

The processing of this data is based on Art. 6(1)(b) GDPR if your inquiry is related to the performance of a contract or is necessary to carry out pre-contractual measures. In all other cases, processing is based on our legitimate interest in effectively handling inquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR), where consent has been requested. Consent may be withdrawn at any time.

The data entered in the contact form will remain with us until you request its deletion, withdraw your consent to storage, or the purpose for storing the data no longer applies (e.g., after your inquiry has been fully processed). Mandatory statutory provisions, in particular statutory retention periods, remain unaffected.

Inquiries by Email, Telephone, or Fax

If you contact us by email, telephone, or fax, your inquiry, including any personal data contained therein (such as your name and inquiry), will be stored and processed by us for the purpose of handling your request. We will not disclose this data without your consent.

The processing of this data is based on Art. 6(1)(b) GDPR if your inquiry is related to the performance of a contract or is necessary to carry out pre-contractual measures. In all other cases, processing is based on our legitimate interest in effectively handling inquiries addressed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR), where consent has been requested. Consent may be withdrawn at any time.

The data you send to us as part of your inquiries will remain with us until you request its deletion, withdraw your consent to storage, or the purpose for storing the data no longer applies (e.g., after your inquiry has been fully processed). Mandatory statutory provisions, in particular statutory retention periods, remain unaffected.

Calendly

Our website allows you to schedule appointments with us. We use the "Calendly" tool for appointment scheduling. The provider is Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA (hereinafter referred to as "Calendly").

For the purpose of scheduling an appointment, you enter the requested information and your preferred appointment date into the relevant form. The information entered is used for planning, conducting, and, where applicable, following up on the appointment. The appointment data is stored on Calendly's servers. You can view Calendly's privacy policy here: Calendly Privacy Policy

The data you enter will remain with us until you request its deletion, withdraw your consent to storage, or the purpose for storing the data no longer applies. Mandatory statutory provisions, in particular statutory retention periods, remain unaffected.

The legal basis for data processing is Art. 6(1)(f) GDPR. The website operator has a legitimate interest in making it as easy as possible for prospective and existing customers to schedule appointments. Where consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.

Data transfers to the USA are based on the European Commission's Standard Contractual Clauses. Further details can be found here: Calendly DPA information

The company is certified under the "EU-US Data Privacy Framework" (DPF). Further information is available from the provider here: EU-US Data Privacy Framework participant information

Salesforce Sales Cloud

We use Salesforce Sales Cloud to manage customer data. The provider is Salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636 Munich, Germany (hereinafter referred to as "Salesforce").

Salesforce Sales Cloud is a CRM system that enables us, among other things, to manage existing and prospective customers and customer contacts and to organize sales and communication processes. The use of the CRM system also enables us to analyze our customer-related processes. Customer data is stored on Salesforce's servers. Personal data may also be transferred to the parent company of Salesforce.com Germany GmbH, Salesforce.com Inc., Salesforce Tower, 415 Mission Street, San Francisco, CA 94105, USA.

Further information about the functions of Salesforce Sales Cloud can be found here: Salesforce Sales Cloud

The use of Salesforce Sales Cloud is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in efficient customer management and customer communication. Where consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.

Salesforce has Binding Corporate Rules (BCRs) approved by the French data protection authority. These are binding internal company regulations that legitimize the transfer of data to third countries outside the EU and EEA within the company. Further details can be found here: Salesforce Binding Corporate Rules

Further details can be found in Salesforce's privacy policy: Salesforce Privacy Policy

Google Tag Manager

We use Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that enables us to integrate tracking or statistical analysis tools and other technologies into our website. Google Tag Manager itself does not create user profiles, store cookies, or perform independent analyses. It is used solely to manage and deploy the tools integrated through it. However, Google Tag Manager collects your IP address, which may also be transferred to Google's parent company in the United States.

The use of Google Tag Manager is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in quickly and conveniently integrating and managing various tools on the website. Where consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.

The company is certified under the "EU-US Data Privacy Framework" (DPF). Further information is available here: EU-US Data Privacy Framework participant information

Google Analytics

This website uses functions of the web analytics service Google Analytics. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables the website operator to analyze the behavior of website visitors. The website operator receives various usage data, including page views, time spent on the website, operating system used, and the source from which the user accessed the website. This data is assigned to the respective user device. It is not assigned to a user ID.

Google Analytics may also record mouse and scrolling movements as well as clicks. In addition, Google Analytics uses various modeling approaches to supplement the collected datasets and employs machine-learning technologies for data analysis.

Google Analytics uses technologies that enable users to be recognized for the purpose of analyzing user behavior, such as cookies or device fingerprinting. The information collected by Google regarding the use of this website is generally transferred to and stored on a Google server in the USA.

This service is used on the basis of your consent pursuant to Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent may be withdrawn at any time.

Data transfers to the USA are based on the European Commission's Standard Contractual Clauses. Further details can be found here: Google SCC information

The company is certified under the "EU-US Data Privacy Framework" (DPF). Further information is available here: EU-US Data Privacy Framework participant information

IP Anonymization

Google Analytics IP anonymization is enabled. As a result, Google truncates your IP address within European Union member states or other contracting states of the European Economic Area before the data is transmitted to the USA. Only in exceptional cases is the full IP address transmitted to a Google server in the USA and truncated there. On behalf of the website operator, Google uses this information to evaluate your use of the website, compile reports on website activity, and provide other services related to website and Internet usage. The IP address transmitted by your browser as part of Google Analytics is not combined with other Google data.

Browser Plugin

You can prevent the collection and processing of your data by Google by downloading and installing the browser plugin available at the following link: Google Analytics Opt-out Browser Add-on

Further information on how Google Analytics handles user data can be found in Google's privacy policy: Google Analytics Privacy Information

Microsoft Clarity

This website uses Microsoft Clarity. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland (hereinafter referred to as "Microsoft Clarity").

Microsoft Clarity is a tool for analyzing user behavior on this website. In particular, it records mouse movements and creates a graphical representation showing which areas of the website users scroll through most frequently (heatmaps). Microsoft Clarity can also record sessions, allowing us to view website usage in the form of videos. We also receive information about general user behavior on our website.

Microsoft Clarity uses technologies that enable users to be recognized for the purpose of analyzing user behavior, such as cookies or device fingerprinting. Your personal data is stored on Microsoft servers (Microsoft Azure Cloud Service) in the USA.

Where consent has been obtained, the use of the above-mentioned service is based exclusively on Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent may be withdrawn at any time. Where no consent has been obtained, the service is used on the basis of Art. 6(1)(f) GDPR; the website operator has a legitimate interest in effective user analysis.

Further details on data protection at Microsoft Clarity can be found here: Microsoft Clarity FAQ

The company is certified under the "EU-US Data Privacy Framework" (DPF). Further information is available here: EU-US Data Privacy Framework participant information.

LinkedIn Insight Tag

This website uses the LinkedIn Insight Tag. The provider of this service is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Data Processing by LinkedIn Insight Tag

With the LinkedIn Insight Tag, we receive information about visitors to our website. If a website visitor is registered with LinkedIn, we can analyze, among other things, professional characteristics such as career level, company size, country, location, industry, and job title in order to better target our website to relevant audiences. The LinkedIn Insight Tag also enables us to measure whether website visitors make a purchase or take another action (conversion tracking). Conversion tracking can also take place across different devices, such as from a PC to a tablet. The LinkedIn Insight Tag also provides a retargeting function that allows us to display targeted advertising to visitors outside our website. According to LinkedIn, the advertising recipient is not personally identified.

LinkedIn itself also collects so-called log files (URL, referrer URL, IP address, device and browser characteristics, and time of access). IP addresses are truncated or, where they are used to reach LinkedIn members across devices, hashed (pseudonymized). Direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymized data is then deleted within 180 days.

The data collected by LinkedIn cannot be attributed to specific individuals by us as the website operator. LinkedIn stores the personal data of website visitors on its servers in the USA and uses it for its own advertising purposes. Further information can be found in LinkedIn's privacy policy: LinkedIn Privacy Policy

Legal Basis

Where consent has been obtained, the use of the above-mentioned service is based exclusively on Art. 6(1)(a) GDPR and Section 25 TDDDG. Consent may be withdrawn at any time. Where no consent has been obtained, the service is used on the basis of Art. 6(1)(f) GDPR; the website operator has a legitimate interest in effective advertising measures, including social media advertising.

Data transfers to the USA are based on the European Commission's Standard Contractual Clauses. Further information can be found here: LinkedIn DPA and LinkedIn EU SCCs

The company is certified under the "EU-US Data Privacy Framework" (DPF). Further information is available here: EU-US Data Privacy Framework participant information

Objection to the Use of LinkedIn Insight Tag

You can object to the analysis of your user behavior and targeted advertising by LinkedIn via the following link: LinkedIn Retargeting Opt-Out

LinkedIn members can also control the use of their personal data for advertising purposes in their account settings. To prevent LinkedIn from linking data collected on our website with your LinkedIn account, you must log out of your LinkedIn account before visiting our website.

perspective.co

We have integrated perspective.co into this website. The provider is Perspective Software GmbH, Müggelstraße 22, 10247 Berlin, Germany (hereinafter referred to as "perspective.co").

perspective.co enables us to build landing pages and statistically evaluate website visits. It also enables us to manage contact details of prospective customers. In this context, all types of data that data subjects provide to us or that we collect as part of our analyses may be processed. This data is stored on perspective.co's servers.

The legal basis for data processing is Art. 6(1)(f) GDPR. The website operator has a legitimate interest in providing the service. Where consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.

Further details can be found in the provider's privacy policy: Perspective Privacy Policy

SalesViewer

We have integrated SalesViewer into this website. The provider is SalesViewer / SalesViewer GmbH, Hueststraße 30, 44787 Bochum, Germany (hereinafter referred to as "SalesViewer").

SalesViewer enables us to identify visits to our website by individuals associated with other companies. For this purpose, the website visitor's IP address is compared with company IP addresses stored in SalesViewer's company database. If the IP address belongs to a company, the visit and user behavior are recorded. IP addresses that are not contained in the database are deleted immediately, meaning that website visits by private individuals are ignored by SalesViewer.

SalesViewer provides an opt-out procedure to improve data protection. Further details can be found here: SalesViewer Opt-Out

The use of SalesViewer is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in recording visits by companies and their user behavior. Where consent has been requested, processing is carried out exclusively on the basis of Art. 6(1)(a) GDPR and Section 25(1) TDDDG, insofar as the consent covers the storage of cookies or access to information on the user's device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be withdrawn at any time.